• International Tourism Week - Falmouth

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    Name: International Tourism Week - Falmouth
    Date: March 12, 2018
    Time: 11:00 AM - 4:00 PM GMT
    Registration: Register Now
    International Tourism Week
    Event Description:
    Do you run a Cornwall business in the leisure and tourism industry? Do you have the ambition to increase your sales from overseas tourists visiting Cornwall? Would you like the chance to access a grant to help improve your website for overseas customers? 

    Cornwall's tourism industry is hot right now and there is demand all over the world for our award winning destinations and services. Falmouth is within reach of the glittering coastline depicted in Rosamund Picher’s novels, whilst offering an array of intercontinental shops and boutique stores that demonstrate Cornwall as a cosmopolitan area.

    We're here to make sure you're fully equipped to take advantage of these lucrative new sales opportunities, bringing tourist dollars into the county.

    What you will learn

    At this half-day workshop you will hear from leading marketing and communication experts to learn how to set-up social media advertising campaigns that will reach new potential customers abroad.
    Through practical hands-on exercises you will learn how to specify your target audience and we'll show you how to plan and execute advertising campaigns using social media channels like Facebook and Instagram.

    Knowing which social media channels to focus on for your target audience and your offering will save you time and money. Follow our advice and you'll significantly boost your ROI from your advertising campaigns and make your business more attractive to overseas clients immediately.

    What support is being offered after the workshop?

    There are different strands of support available for different business models, including comprehensive market research to help understand how to connect culturally with your target visitor. Your business may be eligible for a grant to help optimise your digital presence and start taking more bookings from around the globe.

    Who is this event for?

    This workshop is for businesses in the tourism industry that are seeking to tap into the international tourism trend and grow sales and bookings.

    PLEASE NOTE: Regrettably, we are unable to accept intermediaries or service providers.
    Spaces are limited, so book early to avoid disappointment!
    The Courtyard Deli is nestled in the heart of Falmouth and offers a light and airy space upstairs for our interactive session. An independent local business, Chris and Sarah have created a lifestyle cafe that services the town of Falmouth, and beyond. We will provide a lunchtime buffet from the Deli for everyone attending so you can pass on your experience to your guests.

    Please advise us of any dietary requirements in your booking.
    Date/Time Information:
    Monday 12 March 2018
    11:00 - 16:00 with lunch included
    Contact Information:
    Laura Barnews
    Fully funded by the European Regional Development Fund, spaces on these workshops are expected to go very quickly. As such, we request that only one representative from each business attend and please do let us know ASAP if you are unable to come.
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